Hiebing
Lauren Smith possesses extensive experience in public relations, content creation, and social media management. Currently serving as an Account Supervisor at Hiebing since February 2014, Lauren has held various roles including Senior Account Executive and Account Executive, focusing on crafting a wide range of content for PR campaigns and managing media relations. Previous roles include Freelance Public Relations and Social Media Assistant at Always Best Care of Greater Madison, where Lauren developed content and coordinated outreach events, and PR & Social Media Account Coordinator at C. Blohm & Associates, Inc., emphasizing social media campaigns and news releases. Earlier experience as a Legislative Aide at the Wisconsin State Capitol involved managing communications related to state issues, while positions at Advantage Business Media and BRAVA Enterprises honed skills in writing and editorial work. Lauren holds degrees in English from the University of Wisconsin-Madison and Editing from the University of Chicago.
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Hiebing
Hiebing is an integrated brand development and marketing communications agency with home bases in the thriving capital cities of Madison and Austin. We combine two forces to move brands forward: The Possible and The Provable. The Possible harnesses curiosity and the power of “what if” to imagine what could work. The Provable investigates and distills all forms of input to know what does work. Through this trademark exchange of ideas and data, we create meaningful stories in measurable ways. Ready to move forward? Let’s join forces. If you have an interesting story to tell and are looking for a true partner in your efforts, we’d love the opportunity to chat with you. Please contact Dana Arnold at darnold@hiebing.com. GOOD-TO-KNOW INFO: - Named 2015 Small Agency of the Year--Midwest Region - 100% employee-owned, so we’re not beholden to anyone - $50+ million in capitalized billings - Client roster that includes Alliant Energy, Batteries Plus Bulbs, Chuy's Tex-Mex, Culver’s, Good Foods Group, Schneider, Summit Credit Union, Wisconsin Department of Tourism and many others…