We bake glorious, veggie-led food that makes a different to people and the planet. 

We believe that good food brings joy - whether that’s tucking into a comforting supper for one or serving up a family feast on a Sunday. From wholesome pies and carefully crafted quiches to seriously snackable rolls and muffins, everything we bake is packed full of flavour and quality ingredients, bringing colour, joy and deliciousness to dinner tables, packed lunches and family fridges. 

Higgidy, Baked Generously. 

Food & Beverage

Health Services

Higgidy

Higgidy's headquarters in Shoreham by Sea, United Kingdom

James F.

Rachel Kelley

Chelsea Grinyer

Trevor Smith

Amy Harris (ANutr)

Sarah Jackson

Lucy P.

Ed Marshall

Mathew Alderson

The Commercial Team at Higgidy plays a pivotal role in driving the company's market presence and sales performance. This team is responsible for developing and implementing sales strategies, managing key accounts, and optimizing category performance. They work closely with retailers and partners to ensure Higgidy's veggie-led products reach and delight more consumers, while also collaborating with marketing to align brand messaging and promotional activities with commercial objectives.

Commercial Team

This department ensures that products and services meet established quality standards through systematic monitoring and evaluation.

Quality Assurance

This department oversees essential business functions and manages analytical processes to drive operational efficiency and informed decision-making.

Business Operations

This department focuses on developing and executing innovative marketing strategies that enhance brand visibility and promote sustainability initiatives.

Creative Marketing

This department is responsible for producing and designing visual content to support various projects and initiatives.

Creative Services

This department focuses on managing employee relations, recruitment, and organizational development.

Higgidy

Org chart

Teams

Commercial Team

Quality Assurance

Business Operations

Creative Marketing

Creative Services

Human Resources

Offices

Higgidy

Org chart

Teams

Commercial Team

Quality Assurance

Business Operations

Creative Marketing

Creative Services

Human Resources

Offices

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