You want to know something scary that I just found out? Of all the thousands of trainers, coachers and speakers in the Malaysian market, only 10% are consistently earning an average of RM10,000 (USD2500) a month. 90% are earning below that, an income that they would otherwise have gotten if they just climbed the corporate ladder.

In my 17+ years of marketing international superstars like Dr. John C Maxwell, Philip Kotler and W Mitchell, and also local legends like Dr. Billy Kueek and Richard La Faber, I realised that what separates a normal trainer and a HIT (High Income Trainer), are these three things.

* VARIETY - What’s the breath and depth of your offerings
* FREQUENCY - How many engagement dates you get
* RATE - How much do you charge

Now, where most trainers fail is they focus on VARIETY, i.e. I can do every topic that my clients need. By doing so, they are everything to everyone, and in truth, they become nothing to no one.

The key is actually to focus on FREQUENCY and RATE.

So how do you double or triple your bookings and raise your fees?

Three things:
1. ATTRACT your most profitable markets
2. BEFRIEND them and build trust
3. CONVERT them into customers and advocates

And that is the HITmaker Framework that we use to create HITs.

This year, I want to help 2000 trainers, coaches and speakers become HITs. If you think you’re one of them, let’s talk.

High Income Trainer

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High Income Trainer

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