Highdive
Serena Lignel is a seasoned senior producer currently working at Highdive since October 2024, with a previous tenure at Energy BBDO from July 2021 to October 2024, where roles included both senior producer and producer. Prior experience at Energy BBDO also encompassed a position as account supervisor and a senior account executive role at Leo Burnett, where Serena engaged with clients such as Campbell Soup Company. Earlier career stages included an account executive position at Publicis, an assistant account executive role at Leo Burnett, and a communications manager position at Villa-Finder.com, which followed an internship in account management at FCB Inferno. Serena Lignel holds a Master's degree in Communications from Sciences Po and a Bachelor’s degree in Political Science and International Relations from the same institution, complemented by an Erasmus exchange program at the University of Bath.
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Highdive
Highdive (highdiveus.com) is an independently owned, EMMY-nominated, full-service creative agency headquartered in Chicago. Built for brands that want best-in-class creative but don't want the baggage that usually comes with it, the agency has a simple mission: create work so powerful it can’t be ignored. Led by seasoned advertising executives who set out to create the healthiest client + agency relationships in the world, Highdive is breaking the traditional agency model to deliver big ideas for brands including Jeep, Ram, Lay’s, the NHL, Airheads, Boost Mobile, Rocket Mortgage, Beam Suntory and Jersey Mike’s. Highdive’s work placed #1 on the USA TODAY Super Bowl Ad Meter 3 years in a row. Highdive was named a standout on Advertising Age’s 2023 and 2021 A-lists, and was ADWEEK’s Breakthrough Agency of the Year in 2020.