Hanzala Raja is a versatile professional with a strong background in business development, project management, and entrepreneurship. As the Founder of Highfy since 2021, Hanzala has focused on enhancing access to premium beauty brands in Pakistan through an eCommerce platform. In a concurrent role as Business Development Manager at Overseas Business Corporation-Pakistan, Hanzala leads strategies for acquiring FMCG retailers to expand the B2B network. Previously, Hanzala managed a team of content writers at Fiverr, delivering digital marketing content globally. With experience in event management from the LUMS Entrepreneurial Society and educational roles at Nixor College, where Hanzala also served as COO of Nixor Financial Services, Hanzala is pursuing a Bachelor's degree in Management Science at Lahore University of Management Sciences.
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