HIGHLAND Financial Advisors, LLC
Reed C. Fraasa is the Founder and Managing Member of HIGHLAND Financial Advisors, LLC, a Registered Investment Adviser that has been operating since 1995, specializing in comprehensive, fee-only financial planning and investment advisory services for corporate executives, professionals, business owners, and retirees. HIGHLAND also offers Third Party Administrator services in the design and management of qualified retirement plans for business owners. Additionally, Reed served as Chairman of the Chapter Leadership Resource Council for the Financial Planning Association in 2009, guiding chapter leaders nationwide, and held the positions of Chairman and President of the Financial Planning Association of New Jersey from 2005 to 2006, overseeing a membership of over 800 individuals.
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HIGHLAND Financial Advisors, LLC
We are an independent, Registered Investment Advisory firm based in Wayne, NJ, serving high-net-worth families and individuals nationwide since 1987. Our objective is to simplify your financial life, help you achieve your goals, protect your family and lifestyle, and plan your legacy. We do this through a team approach that emphasizes our fiduciary duty to always act in your best interest. And as a fee-only firm, you can rest assured that we do not receive commissions—we are paid only by you for the services we provide you.