Tyson Kirksey

VP Of Marketing Technology at Highland Homes

Tyson Kirksey has a diverse and extensive work experience in the field of marketing technology and digital marketing. Their most recent position was as the VP of Marketing Technology at Highland Homes, where they were responsible for creating and executing digital marketing strategies as well as leading internal teams and agency partners. Prior to that, they held the role of VP of Digital Marketing at Highland Homes, where they focused on acquiring and converting prospects into customers through digital advertising campaigns and website optimization.

Before joining Highland Homes, Tyson worked at Vertical Nerve, where they held the positions of Chief Operating Officer and VP of Search Marketing & Analytics. In these roles, they were responsible for the overall growth and development of the firm across multiple business units, including digital marketing and analytics. Tyson also led efforts to become Optimizely and Google Analytics certified partners.

Earlier in their career, Tyson worked at Zunch Communications as an SEO Specialist and Web Developer, managing organic SEO campaigns for a variety of clients. Tyson also served as the director of the company's web analytics product. Tyson began their career as an intern and web developer at ArkansasWeb.com.

Overall, Tyson Kirksey has a strong background in marketing technology and digital marketing, with experience in strategy development, campaign execution, team leadership, and client service.

Tyson Kirksey attended Harding University from 2000 to 2004, where they obtained a Bachelor of Science degree in Interactive Media. In addition to their education, Tyson has obtained several certifications including being a Certified Remote Pilot from the Federal Aviation Administration, Google Tag Manager Fundamentals from Google, and Optimizely Platform Certified from Optimizely. However, it is unclear from the provided information whether Tyson obtained the Google Adwords Qualified Individual, Google Analytics Qualified Individual, and Microsoft Advertising Accredited Professional certifications.

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Timeline

  • VP Of Marketing Technology

    August, 2022 - present

  • VP Of Digital Marketing

    September, 2016