Heather Kratsas

Heather Kratsas currently serves as the Director of Creative Agency Operations & Strategic Account Management at Highmark Health, where oversight of creative operations and account management takes place for Tonic, an internal creative agency. Heather joined Highmark Health in July 2018, initially as the Manager of Agencies & Creative Account Management, focusing on building a strategic internal agency to enhance brand presence in healthcare. Prior experience includes a significant role as Management Supervisor at MARC USA from 2004 to 2018, where leadership on key client accounts and development of marketing strategies were essential. Earlier roles include Assistant Program Director for Summer Study Programs and Client Services & Media Coordinator at On 3 Creative Group. Heather holds a Master's degree in Integrated Marketing Communication and a Bachelor's degree in Psychology and Communication & Rhetorical Theory from Duquesne University.