Heather Smith

Heather Smith, CAMP, is an accomplished Lead Strategist in Customer Experience at Highmark Health since May 2021, focusing on enhancing health literacy for patients and members. Prior experience includes serving as an Innovation & Customer Experience Consultant at 4Two Consulting, LLC, where strategic services were provided to various businesses. Heather's extensive background with Hilton spanned 15 years, culminating in the role of Director of Customer Experience & Innovation, where strategic growth and customer loyalty were driven across multiple hotel brands. Additional positions at Hilton involved creating brand standards for numerous hotels worldwide and managing product and service development initiatives that significantly enhanced guest satisfaction. Heather holds a Bachelor of Science in Exercise Science from Indiana State University.