Dawn Coleman

Dawn Coleman is a seasoned marketing professional with extensive experience in strategic marketing and demand generation. Currently serving as the Lead Marketing Strategy Analyst at Highmark Health since May 2014, Dawn collaborates cross-functionally to develop innovative marketing programs while analyzing consumer behavior and industry trends. Prior roles at Highmark Health include Marketing Consultant and Marketing Strategy Analyst, where management of national brand campaigns and development of integrated marketing strategies were key responsibilities. Dawn's earlier experience includes consulting roles at ANSA Exhaust Technologies and Inspirage, alongside positions at ANSA Automotive Parts Distributors, Inc. and Hodac, Inc. with a focus on marketing strategy, advertising, and client engagement. Dawn holds an MBA in General Management from the University of Alaska Anchorage and a BS in Marketing from PennWest California.