Viviian Fung

Viviian Fung is an accomplished marketing professional with extensive experience in digital marketing, customer relationship management, and project execution across prominent organizations. Currently serving as the Regional Customer Experience Manager at Hilti Asia Pacific since August 2018, Viviian has held multiple roles within the company, overseeing digital marketing strategies, data quality, and market intelligence initiatives. Prior experience includes leading CRM projects at City Super Limited, where critical performance analysis contributed to strategic planning, and executing marketing initiatives for Asia Miles and Marco Polo Club at ICLP. Early career roles included project executive positions at Feeding Hong Kong and Redress Asia, where Viviian developed fundraising campaigns and coordinated marketing activities, complemented by a solid academic background with a Bachelor of Arts in Translation from The Chinese University of Hong Kong.