Lars Ax

Lars Ax is a seasoned professional currently serving as Chief Product Owner at Hilti Group since March 2022, where a focus on digital platforms and customer experience is prioritized. Lars has a background in music theory and guitar skills as a student at Berklee College of Music since May 2021. Previous positions include CEO at Sitewards GmbH and DAVE42.com, a board member at Y1 and Marketing Club Frankfurt e.V., and a key role in organizing the Digital Forum Frankfurt. Lars holds an executive education certification from HHL Leipzig Graduate School of Management and a diploma in computer science from Technische Universität Darmstadt, further complemented by varied leadership and strategic roles in information technology and business continuity across multiple organizations.