Hilton
Lara Schalken has a diverse professional background with over 20 years of experience in technology, marketing, and eCommerce. Currently serving as Technology Manager and previously as eCommerce Manager at Hilton since June 2012, Lara has also held roles such as Performance Manager at Metrix4Media, LLC from January 2008 to May 2012, and Co-Owner of the Galleria Dallas Franchise at Assisi BV / Oil&Vinegar from September 2003 to April 2007. Early career experience includes serving as Web Content Manager for Kumon from November 2000 to November 2003 and Marketing/Business Development Manager at Electronic Data Systems from June 1997 to October 2000. Lara holds an MBA in marketing with emphases in eCommerce and international business from Vanderbilt University - Owen Graduate School of Management (1995-1997) and a BA in East Asian Studies, cum laude, from Vanderbilt University (1987-1991), complemented by studies at Nanzan University in 1988-1989.
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