Amica Graber

Amica Graber is a seasoned marketing professional with extensive experience in content marketing and strategy across various tech companies. Currently, as a Senior Marketing Manager for Retention Content at hims & hers since January 2023, Amica focuses on developing retention strategies. Prior experience includes serving as the Head of Content at Touchcast, where leadership was provided to enhance content marketing for enterprise metaverse services. As Director of Content and Owned Channels at PeopleConnect, Amica led a team and collaborated across departments to drive data-driven content solutions for a portfolio of brands. Previous roles also include Senior Content Marketing Specialist at Siege Media and Content Marketing Strategist at The Control Group, during which numerous awards were received for outstanding writing and campaign effectiveness. Amica holds a Bachelor's Degree in Digital Communication and Media/Multimedia from Kingston University and has pursued additional studies in Creative Writing and International Law.