Sushil Kumar Ojha

Sushil Kumar Ojha is a marketing professional with extensive experience in market research and strategy development across various sectors. Currently serving as Chief Manager Marketing and Head CMI at Hindustan Urvarak & Rasayan Ltd. since February 2021, Sushil established market research operations to facilitate data-driven decision-making and manages a team of 60 sales staff. Previously, Sushil worked as an Independent Consultant for leading FMCG brands, where consumer validation studies for ITC's Sunrise Masala Brand contributed to product refinement. Experience as Account Director at Kantar involved building client relationships and providing strategic insights, while tenure as Group Account Director at Kadence International included handling significant market research studies for Indian Oil. Sushil began the career at PepsiCo and progressed through various roles at market research firms, demonstrating a strong background in consumer insights and analytics. Sushil holds an MBA in International Business with a focus on marketing from the Indian Institute of Foreign Trade.