Proving that eating plant-based doesn’t mean compromising on great taste. Happy people, happy planet, H!P is chocolate without compromise. 

Before H!P was created back in 2021, we were already letting oat m!lk take over our lives. We arrived at work with our oat m!lk lattes, ready to add oat m!lk to our overnight oats (because there’s nothing better than oat-on-oat) and it got us thinking: what would oat m!lk taste like in chocolate?

The answer? Really, really good. 

So, in many ways H!P began as an ode to the humble oat, which has transformed the world of vegan chocolate. Before we began creating our own delicious plant-based chocolate, the non-dairy alternatives we encountered were either bitter dark chocolates or sickly sweet, gritty attempts at vegan milk chocolate. We pledged to change the game.

Now, 200 years after our founder’s great-great-great grandfather, John Cadbury, revolutionised the world of chocolate, we’re on a mission to do the same by committing ourselves to creativity, quality and sustainability. H!P is both a nod to our chocolate-filled history and a taste of what the future holds. This is chocolate without compromise. 

We start by sourcing the finest cocoa from a family-owned business in Colombia. They harvest their own beans and work alongside cocoa farmers to create long-term, sustainable relationships. 

Exploitation within the chocolate industry is sadly an issue that takes years to extinguish, but we carefully consider each link in our supply chain to ensure that we’re doing our bit to create chocolate with a clear conscience.

We then blend this with thick, creamy oat milk, using 200 litres less water and a ⅓ of the CO2 compared to most dairy chocolate. Finally, we make it H!P by putting fun twists on classic flavours and packaging it in a way that works for us and for the planet. 



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H!P Chocolate | B Corp

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