Hitachi Construction Machinery (Europe) NV (HCME)
Machiel Schrijver is an experienced digital marketing professional currently serving as a Senior Digital Marketing Specialist at Hitachi Construction Machinery (Europe) NV since February 2013, with prior roles as a Digital Communication Specialist and Digital Communication Coordinator. Responsibilities include managing the corporate website with a focus on new product information, SEO optimization, and lead generation, along with coordinating the digital magazine iGround Control and overseeing all social media channels. Previous experience includes serving as E-marketing Manager at Dentsply, where duties encompassed managing online content, analytics, email campaigns, and leading new website projects, as well as a tenure as Publisher Manager at Scoot Media and a Communications role at myBAS. Machiel Schrijver holds a Bachelor's degree in Communications from Inholland University of Applied Sciences and has a strong foundation from Petrus Canisius College and OBS Liereland.
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Hitachi Construction Machinery (Europe) NV (HCME)
HCME is a subsidiary of Hitachi Construction Machinery Co., Ltd. and was established in 1972 in Oosterhout, The Netherlands. It is responsible for the manufacture, sales and marketing of Hitachi construction equipment throughout Europe. Hitachi produces the widest range of hydraulic excavators in the world, ranging from one-tonne minis to 800-tonne ultra-large mining excavators. Every single model delivers a smooth and productive performance, and is comfortable, safe and reliable. In addition to excavators, HCME also supplies wheel loaders, rigid dump trucks, crawler cranes and other equipment for special applications. HCME has three manufacturing plants in The Netherlands: a medium excavator and wheel loader factory in Amsterdam; and a mini excavator factory and special application factory, both located in Oosterhout. The Hitachi European Parts Centre is also located in Oosterhout. Successful operations at its European factories are allowing HCME to fulfil its business strategy and increase market share in each of its key markets. Hitachi’s mission to ‘think global, act local’ is reflected in its focus on customer needs and the Hitachi brand values associated with innovation and technology.