Wayland Chen

Wayland Chen is a seasoned business development professional with extensive experience in the fintech and consulting industries. Currently serving as the Business Development Director at HiThink, also known as RoyalFlush, Wayland spearheads the go-to-market strategy for expanding the company's fintech solutions into the Asian and US markets. As the Founder and Lead Consultant of ColdReach Consulting, Wayland specializes in helping global companies expand into the Asia-Pacific region. Previous roles include Regional Sales Director at Vault Dragon Medical and GlobalSignin Pte Ltd, and Vice President of Business Development at Tookitaki, where Wayland significantly grew market share. Earlier experience includes strategic partnership development at United Overseas Bank Limited and business development at DBS Bank. Wayland holds a Bachelor of Business Administration from RMIT University, with a focus on finance, marketing, and business strategy.