Katie Tyson Higdon

Co-Founder & President at Hive Brands

Katie Tyson Higdon has over 10 years of experience in marketing, brand, and growth roles. In 2010, they began their career as an Account Supervisor at Saatchi & Saatchi. Katie then moved to VaynerMedia as a Social Media Account Supervisor in 2012. After that, they joined Freshpet in 2012 as a Marketing Manager and was promoted to Director of Digital Marketing in 2015. In 2016, they became the first integrated marketing hire at Casper as the Director Of Integrated Marketing & Strategy. In 2018, they were the Interim head of marketing for Shine Inc. and an Advisor for QuickFrame. In 2019, they became a Co-Founder & President of Hive Brands, a Co-Founder, Chief Commercial Officer of TheOther50, and a Consultant, growth and brand marketing for herself.

Katie Tyson Higdon obtained their Bachelor's degree in Commerce from the University of Virginia in 2008. Katie later obtained a Mentor MasterClass Life Coach Certification from Mentor Masterclass in February 2015.

Links

Previous companies

QuickFrame logo
Freshpet logo
Casper logo
VaynerMedia logo

Org chart


Teams

This person is not in any teams