Jessica Lara

Jessica Lara is an Integrated Project Manager at H/L Agency, responsible for overseeing creative ideation and production for multiple digital and traditional media campaigns. With previous experience as an Assistant Media Planner, Jessica managed accounts for clients such as McDonald's and Toyota, handling billing, media planning documents, and vendor negotiations. Jessica's early career included roles such as Social Media & Virtual Events Intern at Booklandia, where development of social media content focused on Latinx culture was emphasized, and as a Tesla Adviser, where customer experience and sales strategies were key responsibilities. Jessica Lara holds a Bachelor of Arts in Communication and Media Studies from Santa Clara University and has a comprehensive background in media management, project coordination, and customer relations.