Sofia Amanuel

Sofia Amanuel is a seasoned commercial strategist currently with H&M Group, where responsibilities include defining and implementing complex commercial strategies while leading teams through the deal construction process. Previously, Sofia served as a commercial executive at Microsoft, providing strategic advisory services to clients and contributing to intricate negotiations. Sofia's career began with roles in marketing and public relations as Head of Marketing for MKIT Studentförening, and as a customer service specialist at Axfood, along with relevant experience at American Express. Sofia holds a Master of Science degree in Management, Communication, and IT, as well as a Bachelor's in Corporate Communication, both from Uppsala University, complemented by educational qualifications in International Economics from Lundellska Skolan.