Sofia Roura is an accomplished professional with extensive experience in product management and IT project management. Currently serving as Product Manager for Expansion at H&M Group CX & Sales in Retail since September 2023, Sofia's prior roles at H&M include overseeing new store markets and franchise operations, as well as managing the IT Franchising Concept. Sofia's earlier career includes positions as Solution Architect and Project Manager at Lemontree, where a strong foundation in software development and requirements analysis was established. Additionally, Sofia held various roles at Logica, including Project Manager and Business Analyst, and began the career as a System Software Developer at Know IT. Sofia earned a Master's degree in Computer Science from Lund University in 1999.
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