John Geysen

John Geysen is an experienced marketing professional currently serving as the Director of Product Marketing and Creative at HMI Performance Incentives since June 2017. In this role, John leads a cross-functional marketing team focused on product development, promotional strategies, and creative output. Previously, John held positions at Collette, including Manager of Marketing Communications and Copywriting and Content Marketing Supervisor, where significant contributions were made during a period of record growth. Earlier experience includes roles at Allied Advertising as Assistant Art Director and at The Lab as Marketing Production Manager. John holds a BA in English from the University of Massachusetts Amherst, an Advanced Social Media Strategy Certificate from the S.I. Newhouse School of Public Communications at Syracuse University, and an Executive Certificate in Business Management from Bryant University.