Antony Yiannaki

Antony Yiannaki is an accomplished commercial leader with extensive experience in the eCommerce and retail sectors. Currently serving as Chief Commercial Officer at Hobbii since September 2025, Antony drives profitable growth and enhances customer experience for one of Europe’s leading yarn brands. Previously, Antony held roles as Senior Vice President and General Manager at Gelato, VP of Customer & Digital at Flying Tiger Copenhagen, and UK Country Manager at Photobox, contributing to digital transformations and strategic management across various markets. Antony's earlier career includes significant positions at Amazon, Staples, and Home Retail Group, demonstrating a consistent trajectory of leadership and growth in commercial and operational roles, supported by a Bachelor's degree in Marketing from Oxford Brookes University.