Hobbycraft
Lauren Couston is a seasoned digital trading and merchandising professional currently serving as the Digital Trading & Merchandising Manager at Hobbycraft since March 2019. In this role, Lauren oversees the online representation and trading of products and campaigns, utilizing a data-driven approach for product optimization. Previous positions at Hobbycraft include Digital Product Content Manager, Online Merchandising Manager, and Ecommerce Merchandising Content Executive, where responsibilities ranged from managing a product catalogue of over 24,000 items to ensuring optimal website performance. Prior experience includes working as an Online Content Merchandiser at Kondor Ltd and various work experiences in media and hospitality. Lauren holds a degree in Multimedia Journalism from Bournemouth University and has foundational education from The Arnewood Sixth Form and The Arnewood School.
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Hobbycraft
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Hobbycraft is the UK's leading art and craft retailer. In a market traditionally serviced by small specialist shops Hobbycraft is the first national retailer to cater for more than 250 different activities all under one roof. We have over 100 stores across England, Wales, Scotland and Northern Ireland and growing digital channels and a social media audience of over 750,000.