Kelly Patterson

Marketing Director at Hoffman Building Technologies

Kelly Patterson has over 20 years of experience in marketing and communications. Kelly is currently working as a Marketing Director at Hoffman & Hoffman, Inc., Hoffman Building Technologies, and HOFFMAN MECHANICAL SOLUTIONS, INC. In these roles, they oversee marketing strategies and develops solutions in HVAC commercial building equipment. Prior to this, Kelly was a Marketing Director at Heat Transfer Sales of the Carolinas, Inc., where they focused on developing marketing strategies for hydronic HVAC and plumbing solutions. Kelly also has experience as an Account Manager at Stratagon, Inc., a Marketing Manager at PharmaCore, and a Director of Client Relations/Marketing at Triad Financial Advisors. Additionally, Kelly has worked as a Marketing Coordinator at PCX Corporation, an Assistant Account Executive at Stryker Weiner & Yokota Public Relations, and a Special Events Coordinator at the National MS Society. Throughout their career, Kelly has demonstrated their expertise in developing marketing activities, managing media relations, coordinating events, and recruiting and supporting volunteers.

Kelly Patterson attended North Carolina State University from 1989 to 1994, where they earned a Bachelor of Arts degree in Communication/Public Relations. Kelly is currently enrolled in the University of North Carolina at Greensboro, pursuing a Master of Business Administration (MBA) with a focus on Marketing, which they are expected to complete in 2022.

In addition to their formal education, Kelly has obtained several certifications. Kelly earned their Professional Certified Marketer (PCM) designation from the American Marketing Association in June 2023. Kelly also holds various certifications from HubSpot, including the HubSpot CMS for Marketers Certification (obtained in November 2020), the Contextual Marketing Certification Course (obtained in March 2020), the Content Marketing certification (obtained in December 2017), the Email Marketing certification (obtained in December 2017), the Inbound Certification (obtained in July 2016), the HubSpot Partner Certification (obtained in February 2014), and the HubSpot Certification (obtained in December 2013). Additionally, they hold certifications in Email Marketing (obtained in March 2020), Content Marketing (obtained in December 2019), Inbound Marketing (obtained in December 2019), and Social Media (obtained in December 2019) from HubSpot Academy.

Based on the available information, it can be concluded that Kelly Patterson has a strong educational background in Communication/Public Relations and Marketing, with a focus on continuously updating their skills through certifications.

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Timeline

  • Marketing Director

    February, 2019 - present