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Lauryn K.

Media Supervisor at Hoffman York

Lauryn K. has a diverse work experience spanning different industries. Lauryn began their career as a Private Wealth Management Intern at Athena Private Wealth in 2014, where they assisted with marketing, compliance, and client service. In 2015, they worked as a Marketing Intern at SPIRE Fitness, where they helped plan monthly marketing efforts and maintained the website. Lauryn also served as a Delivery Coordinator at Stillwater Motors, coordinating with various departments for timely vehicle delivery and assisting the sales team.

In 2016, Lauryn joined Marcus Hotels & Resorts as a Marketing Intern, gathering information, coordinating content posting on social media, and assisting with promotions. Lauryn later became a Marketing Coordinator, planning and managing projects and events for Marcus Restaurants, as well as writing content for web and email campaigns.

In 2018, Lauryn worked at Walt Disney World as part of the Marketing Strategy team, where they provided strategies for marketing messages, analyzed data, and coordinated projects to drive visitor intent.

Currently, Lauryn is working at Hoffman York, starting as an Assistant Media Planner in 2019 and progressing to the role of Media Planner in 2020. Currently, they hold the position of Senior Media Planner, responsible for media planning and strategic initiatives.

Lauryn K. completed their Bachelor of Science (B.S.) degree in Marketing from Marquette University, where they studied from 2014 to 2017. In addition to their degree, they obtained various certifications in the field of marketing. These include certifications such as Teads Ad Manager Fundamentals, Edge Academy Certified: Data-Driven Planning, Trading Academy Certified - Practitioner, Edge Academy Certified: Marketing Foundations, Trading Academy Certified - Professional, Trading Academy Certified – Connected TV, Teads Ad Manager Master, and Google Analytics for Beginners. The dates of their certifications range from 2020 to 2023, indicating their commitment to continuing education and staying up-to-date with industry practices.

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