Kaitlyn Ross

Kaitlyn Ross is a seasoned marketing professional with extensive experience in integrated campaign strategy and demand generation. Currently serving as the Senior Integrated Campaign Strategist at Hogan Assessments and the Founder/Consultant of Raving Fans Marketing, Kaitlyn specializes in B2B marketing strategy and implementation. Previous roles include Growth Marketing Director at Engageli, Integrated Marketing Manager at Brightly, and Campaign Manager at Texthelp, where Kaitlyn led various marketing initiatives across healthcare, education technology, and corporate sectors. An MBA graduate from Babson F.W. Olin Graduate School of Business, Kaitlyn holds a Bachelor of Arts degree from Boston College.