Katie Alarcon

Katie Alarcon is an accomplished Group Account Director at Hogarth Worldwide, leading strategic digital transformation for notable clients such as Nestle USA and Bayer USA since October 2017. With a focus on building long-term partnerships and managing cross-functional teams, Katie oversees large-scale digital excellence projects using Agile methodologies. Prior experience includes roles at Kate Spade & Company, Laundry Service, and DDB, where Katie managed client accounts, production strategies, and marketing campaigns. Educational credentials include a Bachelor of Business Administration in Marketing and Advertising Communications from Baruch College and Macaulay Honors College of New York.