Betsy Elaine Gulinson

Betsy Elaine Gulinson is a seasoned marketing automation professional with extensive experience in B2B email marketing and CRM strategy. Currently serving as Marketing Automation Manager and CRM Strategy Lead at Radian since November 2022, Gulinson previously held the role of Marketing Automation Manager at Anritsu, where key contributions included optimizing Pardot and Salesforce for lead generation activities. Additional positions include Marketing Automation Strategist at RealPage, responsible for email marketing strategy, and Email Marketing Specialist at various organizations such as Lennox International and Sirius XM Radio. Gulinson possesses a Master of Fine Arts in Writing for Screen & Television from the University of Southern California and a Bachelor of Fine Arts in Communication with a minor in Creative Writing from Truman State University.