Hometap
Briana Leonard is an experienced marketing professional currently serving as the Senior Growth Marketing Manager, Lifecycle at Hometap since March 2022, utilizing expertise in managing lifecycle marketing activities and optimizing customer journeys across various channels. Prior experience includes roles such as Marketing Campaign Planning Manager and Marketing Specialist at Informa, where Briana led marketing campaigns, collaborated with internal stakeholders, and developed strategies that enhanced client ROI. Additional experience as a Social Media Coordinator at Folkspaper involved engaging audiences through dynamic social media initiatives. Briana holds a Bachelor’s Degree in Business Administration with a concentration in Marketing and Psychology from Bryant University, where notable achievements included participation in Division I athletics and leadership roles.
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