Sarah Dawley

Sarah Dawley is a seasoned content professional with extensive experience in leading content strategies and brand voice management. Currently serving as Senior Manager of Content at Hootsuite since March 2015, Sarah oversees global marketing campaigns and Hootsuite Academy, which has successfully delivered over one million courses worldwide. Prior to Hootsuite, Sarah held various roles at Bell Media from September 2010 to June 2014, including Social Marketing Manager, where responsibilities encompassed creating and measuring social media campaigns for major entertainment channels. Early career experience includes positions at Cause & Effect Marketing, Zero Gravity, Inc., and a Bachelor of Applied Communications in Public Relations from Mount Royal University.