Horizon Sales, a Service Deli broker, was founded by Jack Taylor in 1982, back before service delis were an integral part of the southern California landscape. The focus on such a small segment proved to be successful. As west coast retailers began growing and building delis, Horizon Sales developed to become one of the top premier perishable brokers.  Currently in Southern California, Horizon’s business is about 65 percent service deli, packaged deli and dairy; 20 percent service bakery; and the remainder is service meat, seafood and produce. Horizon is now a total perimeter of the store broker.  When it became evident with the changing marketplace and the consolidation of many retailers that Horizon could and should regionalize the business, Horizon decided to expand outside of Southern California. About ten years ago Horizon branched into Northern California with the purchase of a small specialty grocery company. The company was renamed Horizon Specialties and over the last decade the business has changed from 100 percent specialty grocery to 65 to 70 percent perishable.  In 2007 Horizon branched out into Arizona to serve the Arizona/New Mexico marketplace.  The next markets for Horizon were the Pacific Northwest and Denver, Colo. In these markets, Horizon formed alliances with Willis Marketing Inc. in the Pacific Northwest and United Sales & Services in Denver. Its venture with Willis Marketing has yielded a new company, Horizon Northwest LLC, which represents lines that are regionalized for the West.  Horizon has also opened a Utah operation; expanded the operations in Arizona; and formed an alliance with Rainbow Sales & Marketing brokerage in Hawaii. These changes give Principals a single point of contact in the Western U.S. Horizon handles all the order processing, promotions, deductions and all the financials associated with an account through the Southern California operations team.

Food & Beverage

Retail

Grocery

Horizon Sales Brokerage

Horizon Sales Brokerage's headquarters in Costa Mesa, United States

Theresa Battel

Robbie Ledford

Daniel Ledesma

John H Taylor

Tammy Brusseau

The Sales Team at Horizon Sales Brokerage is responsible for driving revenue growth by building and maintaining relationships with retailers across the Western U.S. They focus on promoting perishable products from service delis, bakeries, and other perimeter offerings, ensuring successful product placement and visibility in stores. The team collaborates with account executives and territory managers to create tailored sales strategies, manage client accounts, and optimize promotional activities to meet the evolving needs of the marketplace.

Sales Team

The Marketing Team at Horizon Sales Brokerage is responsible for developing and executing strategic marketing initiatives to enhance brand visibility and drive sales across the company's diverse range of perishable products. They collaborate closely with regional sales teams to tailor marketing campaigns for specific markets, manage promotional activities, and analyze market trends to effectively position Horizon within the competitive landscape. By leveraging their in-depth knowledge of consumer preferences and retail dynamics, the team helps to ensure sustainable growth and a strong presence in both established and emerging markets.

Marketing Team

This department focuses on managing and executing sales strategies within the retail sector.

Retail Sales

This department manages the financial planning, reporting, and strategic fiscal initiatives for the organization.

Corporate Finance

This department focuses on managing and developing relationships with corporate clients to drive sales and revenue growth.

Corporate Sales

The Operations Team at Horizon Sales Brokerage plays a critical role in ensuring seamless day-to-day business functions across the company’s diverse regions. Responsible for managing order processing, promotional activities, and financial tracking, the team enhances operational efficiency and client satisfaction. With members specializing in administration, IT systems, and business strategy, they support the company's growth in the perishable goods market while maintaining high service standards.

Horizon Sales Brokerage

Org chart

Teams

Sales Team

Marketing Team

Retail Sales

Corporate Finance

Corporate Sales

Operations Team

Offices

Horizon Sales Brokerage

Org chart

Teams

Sales Team

Marketing Team

Retail Sales

Corporate Finance

Corporate Sales

Operations Team

Offices

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