Stephanie Higgins

Brand Marketing Manager at Horseware Ireland

Stephanie Higgins is a seasoned marketing professional with extensive experience in brand development, consumer marketing strategy, and digital-led campaigns. Currently serving as the Brand Marketing Manager at Horseware Ireland since June 2022, Stephanie has established a new brand architecture and implemented effective global communications. Previously, as the Regional Marketing Manager at Hammerson, Stephanie focused on retail marketing strategies, enhancing consumer engagement through vibrant events and data-driven customer insights. With a diverse background in various marketing roles across multiple companies, including the O'Callaghan Collection and FRENGS, Stephanie has spearheaded ecommerce launches, managed extensive marketing campaigns, and coordinated international events. Stephanie holds a Master's in Marketing from KEDGE Business School and is pursuing a Professional Academy Diploma in Customer Experience & Behaviour, Marketing at University College Dublin.

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