At Horseware, our mission is to “Make Life Better”.  Everyday we come to work to try and make life better for the horse, the rider, our retail partners, our employees and the world.  The company was founded by Tom MacGuinness in 1985 out of the necessity to make life better for the horse.  He had a very simple philosophy back then:  “If you could send a man to the moon, we could make a horse rug that that didn’t leak, didn’t make the horse sweat and didn’t move when the horse rolled, and so the Rambo original rug was born”. 

Today, we are the global brand leader in horse rugs and equine products, selling to over 70 countries worldwide, with more than 300 employees and wholly owned facilities in Ireland, the USA, China and Cambodia.  


Manufacturing

Retail

Horseware Ireland

Lajla Ry Olsen

Naomi R.

Stephanie Higgins

Kathy Fallon

Linda C.

Li Fan

Gerard Boyle

David S.

Robyn Barclay

Fergal Flanagan

Michelle Vestal

Niall Boland

Jodie O'Keeffe

Margaret Thornton

Louis O'Neill

Cathy Fitzmaurice

Nina Filette

Patrick J Rigney

The Marketing and E-Commerce team at Horseware Ireland is dedicated to promoting the brand and enhancing customer engagement through innovative digital marketing strategies and effective online sales channels. Utilizing insights from market research and SEO, team members work collaboratively to drive brand awareness, optimize the e-commerce experience, and ensure the delivery of high-quality products that align with the company's mission of improving life for horses and riders alike.

Marketing and E-Commerce

Marketing and Sales

Operations Team

Planning and Analysis Team

Marketing and E-Commerce

About

Team members

Other teams at Horseware Ireland

Marketing and Sales

Operations Team

Planning and Analysis Team