Antonio Hersonski is currently the CRM Lead at Hostelworld, where they focus on growth hacking and marketing automation. They have previously held positions as Head of CRM at kartenmacherei and as Senior CRM Manager at GetYourGuide, where they enhanced Mobile CRM and developed cross-channel marketing journeys. Antonio began their career as a Project Manager CRM at BMJ Logistics, implementing CRM systems and optimizing logistics processes, and they also gained experience in marketing and communications at Vodafone. Their expertise spans various CRM and marketing automation platforms, including Salesforce, Emarsys, Pardot, Hubspot, and Braze.
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