Terry Mata

Terry Mata has a diverse range of work experience in the field of email marketing. They started their career as a Marketing Assistant at EC Hispanic Media in 2013, where they designed and analyzed email campaigns. They then moved on to the role of Email Marketing & Lead Generation Coordinator, where they strategized, developed, and executed email campaigns resulting in revenue increase. In 2020, Terry became the Marketing Manager at EC Hispanic Media, where they strategized, coordinated, and collaborated with executive leadership on various projects across multiple brands, upgrading email campaigns and implementing advanced features. They also managed email marketing databases and executed strategic email and SMS campaigns. Following their time at EC Hispanic Media, Terry joined Welk Resorts as an Email Marketing Specialist, responsible for email marketing initiatives. Currently, Terry is working as an Email Marketing Analyst at Hot Topic, utilizing their skills to drive email marketing strategies.

Terry Mata completed their education at California State University, Long Beach, from 2020 to 2023, where they earned a Bachelor of Science (BS) degree in Marketing. Prior to attending the university, Terry studied at Long Beach City College from 2017 to 2020, where they obtained an Associate of Science (AS) degree in Business Administration and Management, General.

Furthermore, Terry has obtained additional certifications, including the IC3 Digital Literacy Certification from Certiport - A Pearson VUE Business, which was obtained in December 2017. Additionally, Terry obtained certifications as a Certified Customer Value Optimization Specialist and a Certified Email Marketing Specialist from DigitalMarketer. The specific months and years of obtaining these certifications were not provided.