Alex Barros

Alex Barros is an accomplished founder and principal consultant at TECHnests, a consulting firm specializing in advising start-ups in travel tech across over 15 countries since September 2016. In addition to this role, Alex serves as a strategic accounts advisor for BeSafe Group, transforming the hospitality sector with innovative insurance tech solutions, and as a strategic growth and innovation advisor for Hotelverse, focusing on integrating hotels into the metaverse. Alex's entrepreneurial spirit is also reflected in the founding of Villa Alba Puglia, a project realized during the COVID lockdown that showcases expertise in travel tech, branding, and architectural transformation. Previous roles include Chief Marketing & Innovation Officer at BEONx, advisor for Event Intelligence, and CEO of Factor Humanus Scientia, demonstrating a strong background in revenue management and business strategy throughout the hospitality and tech industries. Educational foundations include executive education from Harvard Business School, alongside degrees in international business and social communications with a focus on advertising and publicity.