Mathias Hedström is an experienced investor and board member currently involved with several organizations, including Online Brands Nordic AB (publ) and Houdini Sportswear. They have a strong background in the sports industry and are skilled in business development, e-commerce, and entrepreneurship. Mathias founded and served as CEO of Addnature AB from 2000 to 2015 and has held multiple board positions across various companies since then, including Aliga Aps and Nordic Kidswear AB. They earned a Master of Science in Mechanical Engineering from The Faculty of Engineering at Lund University in 1996.
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