Matt Cronin

Matt Cronin is an accomplished marketing professional with extensive experience in account management and strategic direction across various industries. As a Founding Partner at House of Kaizen since 2004, Matt has helped clients enhance revenue through optimized customer experiences, contributing to the firm's recognition as one of Crain's Best Places to Work in NYC and receiving accolades from Ad Age and Smart CEO. Prior to House of Kaizen, Matt co-founded RareVu, offered online marketing strategies for major brands as Group Account Director at Agency.com, and managed marketing initiatives at i-traffic. Early career experience includes an account executive role at McCann-Erickson and account management at Hill Holliday. Matt holds a BS in Marketing Communications from Suffolk University.