Tom McShane

Tom McShane is a skilled digital content executive currently employed at Howdens Joinery Co since July 2019, where responsibilities include product NPI, category copywriting, and editorial content creation. Prior experience includes roles as an online merchandiser and senior web copywriter at Saint-Gobain, focusing on product catalog management, web development needs, and digital copywriting for various projects. Additional roles include interim digital marketing officer at Practical Action and SEO content marketing team leader at Creare Group, where strategic content creation and performance analysis were key components. Tom's career commenced in sales at Game Retail Ltd, supported by a Bachelor of Arts degree in Journalism from the University of Staffordshire.