Melanie Gustus

Melanie Gustus is an experienced marketing professional with a robust background in brand management and product development across several companies. Currently serving as Marketing Manager at HP Hood LLC since November 2020, Melanie has effectively managed business initiatives for the Lactaid Brand, driving portfolio growth in a competitive market. Prior roles at Kayem Foods, Inc. included Associate Brand Manager, where responsibilities encompassed product innovation, brand revitalization, and multi-million-dollar marketing plans. Additionally, experiences as Shopper Insights Analyst and Customer Marketing Analyst highlight strong analytical skills and a data-driven approach to sales and marketing strategies. Melanie holds a Master of Finance with a focus on Business Analytics and a Bachelor's degree in Accounting and Finance, both from Bentley University.