Rachel Choy is a seasoned marketing professional with 11 years of experience in strategy, planning, and digital marketing. They have successfully managed complex omnichannel campaigns for notable clients across the APAC region, particularly in tech, FMCG, and real estate sectors. Previously, they served as Regional Associate Director at PHD, leading media planning operations for Southeast Asia and Korea. Rachel is currently positioned at HP as Media Planning Lead for Greater Asia and India, focusing on strategic media initiatives. They hold a Bachelor's degree in Media, Communication and Society from the University of Leicester and a Master’s degree in Material and Visual Culture from UCL.
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