As one of the largest independent branded personal care companies in North America, we make it a point of pride to uphold our brands’ rich legacies while evolving their values and formulations to serve the well-being and tastes of savvy modern consumers.  

Starting with ZEST® in 2010, HRB Brands has gone to serve as a platform for strategic acquisitions across the personal care category, gradually adding household brand names such as V05®, COAST®, SGX NYC®, THICKER FULLER HAIR®, and LA LOOKS®.

Now with our latest acquisition of iconic brands like BRUT®, SURE®, PERT®, Infusium, Ammens, SeaBreeze® & more HRB Brands will continue to deliver our goal of creating value for our brands & consumers while aiding in product accessibility for our fans. 
 
About Tengram Capital Partners:
Tengram Capital Partners is a private equity firm exclusively focused on investments in leading middle-market consumer companies that own strong recognizable brands. The team has a diverse background of consumer investing and operating expertise that assists and guides company management to unlock the true potential of their brands. Tengram invests in both traditional "growth" and "restructuring/turnaround" situations in each of the public and private sectors. Other Tengram investments, current and past, include Tommie Copper, Tone it Up, Algenist, Lime Crime Beauty, Revive, DevaCurl, NEST Fragrances, Robert Graham, Hudson Jeans, and El Cap.  Additional information can be found at: http://www.tengramcapital.com.

Beauty & Cosmetics

Consumer Goods

HRB Brands

Patricia Lopez

Victor Moreno

Peter Ashukian

Amy Wilmot

Alison Bertolucci

Annie Kazlauskas

Lee Feldman

Jeff Smalley

Gordon Z.

Melissa Edwards

John Chestnut

Joe F.

James Daniels

The Leadership Team at HRB Brands, comprising the Chief Executive Officer and the Senior Vice President of Sales, is responsible for steering the company's strategic direction. They focus on driving growth through strategic acquisitions, evolving brand values and formulations, and enhancing product accessibility to meet the needs of modern consumers. Their leadership ensures the company maintains and builds upon the legacy of its diverse portfolio of personal care brands.

Leadership Team

Sales and Marketing

Supply Chain and Planning

Leadership Team

About

Team members

Other teams at HRB Brands

Sales and Marketing

Supply Chain and Planning