Carl Buffery

Head Of Digital Channels | Global Trade Solutions at HSBC

Carl Buffery possesses extensive experience in digital channels and global trade solutions, having held key leadership positions at HSBC from January 2018 to June 2025, including Head of Digital Channels and Director of Digital for Global Trade Solutions. Prior to HSBC, Carl founded Insparent and served as Managing Consultant from January 2010 to January 2018. Additional roles include Senior Consultant at MooD International and Business Analyst at Accenture. Carl began a career in eCommerce and sports marketing during an industrial work placement at Reebok while pursuing a BSc in Management Science from Loughborough University, where graduation occurred in June 2004. Educated at Bromsgrove School prior to university, Carl has developed a robust background in managing and optimizing digital trade solutions.

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