Joyce So is a marketing professional with expertise in E-commerce and digital marketing, currently pursuing a Bachelor of Business Administration in International Business and Marketing at The Chinese University of Hong Kong. They have previously held roles such as Digital Sales Channel Manager at AXA Hong Kong and Macau and Senior Specialist in Digital Strategy at Yahoo, where they managed various digital marketing initiatives across multiple industries. Joyce's experience also includes strategic positions at HSBC, focusing on digital sales and channel development. With a strong passion for digital transformation and data-driven decision-making, they excel in leading global projects and innovative marketing strategies.
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