Katrina Yuen is a seasoned professional in customer experience, service design, and innovation. They have served as a Senior Service Design Manager at HSBC since 2022, following a role as Customer Experience Manager - Strategy & Design at Cathay Pacific Airways from 2019 to 2022. Previously, Katrina held various positions including Service Designer at MAKE Studios, Digital Project Manager at Cru Digital, and Account Manager at both Redcow Creative and OBM Advertising. They also contributed as a Project Manager at TAG and as a Digital Strategist at Big Red Communications Group.
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