Rebeca Luna

Rebeca Luna is a seasoned professional in strategic communications, marketing, and culture development, with experience across various sectors in Mexico and Latin America. Currently, Rebeca serves as the Director of Internal Communication at HSBC, where they oversee communication strategies for the region. Previously, Rebeca has held key marketing roles, including CMO at Totalplay, where they launched the brand in the Mexican market, and Director of Marketing at Banco Fácil. Rebeca's educational background includes degrees in Communication from Universidad Iberoamericana and an Executive Program at Northwestern University's Kellogg School of Management.