Ashten Smith is an experienced UX designer and researcher specializing in the B2B SaaS space. Currently, Ashten serves as the Founder and Lead Designer at Prodish and as a Senior Product Designer at HubSpot, where they lead the UX for the buyer checkout experience. Additionally, Ashten mentors UX design students at CareerFoundry, providing guidance in design thinking and portfolio preparation. With a strong background in user research and iterative design, Ashten has a proven track record of creating evidence-based product solutions that drive business outcomes.
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