Apala Lahiri

Apala is a world-renowned expert on cross-cultural design and contextual innovation, and an award-winning designer (International Audi Design Award). Her passion is to envision how user experience (UX) can be inclusive, democratic and a change agent. She is also fascinated by changes in UX across time and space.

Apala leads HFI’s research in the future of UX and has been published in the World Future Society Journal. Her innovative and pioneering techniques have benefitted global giants to develop exciting new concepts and products across domains. She specializes in creating UX strategy for organizations who are looking to provide breakthrough UX to their customers and other stakeholders. She has developed a vast array of user research techniques that help understand UX in diverse cultures and economies.